
Web3Nova
Web3 landing page design. Focused on a clean layout, bold visuals, and user-centric flow to make blockchain tech feel simple, engaging, and accessible. I'm excited to keep exploring the future of design in Web3 and beyond

Web3Nova
Web3 landing page design. Focused on a clean layout, bold visuals, and user-centric flow to make blockchain tech feel simple, engaging, and accessible. I'm excited to keep exploring the future of design in Web3 and beyond

Web3Nova
Web3 landing page design. Focused on a clean layout, bold visuals, and user-centric flow to make blockchain tech feel simple, engaging, and accessible. I'm excited to keep exploring the future of design in Web3 and beyond
Year
2025
Year
2025
Year
2025
Client
Web3Nova
Client
Web3Nova
Client
Web3Nova
Project type
Web3 Landing Page
Project type
Web3 Landing Page
Project type
Web3 Landing Page
Problem
Problem
Low conversion from social traffic.
Traffic was high but unfocused; visitors couldn’t quickly see outcomes, curriculum, or refunds, leading to hesitancy.

Solution
Solution
Outcome-led hero with direct comparison and FAQ.
Reframed the hero to outcomes, added a concise curriculum table, student results, and an anchored FAQ tied into the TOC for fast scanning.

Social visitors skim; anchors help.
Insights
Insights
Session replays showed rapid skimming; adding a sticky TOC and anchor links improved navigation to key objections (pricing, refund, curriculum).

More checkouts and fewer support questions.
More checkouts and fewer support questions.
+38% checkout rate, −28% pre-sale support tickets, and better ad ROAS due to clearer messaging and faster load.









Here's more

Web3Nova
Web3 landing page design. Focused on a clean layout, bold visuals, and user-centric flow to make blockchain tech feel simple, engaging, and accessible. I'm excited to keep exploring the future of design in Web3 and beyond

Web3Nova
Web3 landing page design. Focused on a clean layout, bold visuals, and user-centric flow to make blockchain tech feel simple, engaging, and accessible. I'm excited to keep exploring the future of design in Web3 and beyond

Web3Nova
Web3 landing page design. Focused on a clean layout, bold visuals, and user-centric flow to make blockchain tech feel simple, engaging, and accessible. I'm excited to keep exploring the future of design in Web3 and beyond
Year
2025
Year
2025
Year
2025
Client
Web3Nova
Client
Web3Nova
Client
Web3Nova
Project type
Web3 Landing Page
Project type
Web3 Landing Page
Project type
Web3 Landing Page
Problem
Problem
Low conversion from social traffic.
Traffic was high but unfocused; visitors couldn’t quickly see outcomes, curriculum, or refunds, leading to hesitancy.

Solution
Solution
Outcome-led hero with direct comparison and FAQ.
Reframed the hero to outcomes, added a concise curriculum table, student results, and an anchored FAQ tied into the TOC for fast scanning.

Social visitors skim; anchors help.
Insights
Insights
Session replays showed rapid skimming; adding a sticky TOC and anchor links improved navigation to key objections (pricing, refund, curriculum).

More checkouts and fewer support questions.
More checkouts and fewer support questions.
+38% checkout rate, −28% pre-sale support tickets, and better ad ROAS due to clearer messaging and faster load.










